Sometimes, stepping into the world of specialty coffee feels reserved exclusively for a closed circle of experts. It’s a sector that quickly fills up with technicalities: complex tasting notes, exact altitudes, millimetric roasting curves, and washing processes that most description-defying mortals can’t even pronounce. All of that is fine, and in fact, it’s crucial to … Read more
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In the world of digital marketing, social media is no longer an exclusive playground for B2C companies. More and more B2B organizations are realizing its enormous potential to generate leads, build brand authority, and maintain strong relationships with their clients. However, the approach is very different. In this article, we explain how to use social … Read more
More and more people browse the internet from their mobile phones or tablets. Did you know that over 60% of global web traffic comes from mobile devices? This means that if your website isn’t optimized for these devices, you’re offering a poor experience to most of your visitors. This is where responsive design comes into … Read more
Colors — what’s your favorite color? Most people tend to name the usual ones (even if not primary): blue, red, yellow, or green. Depending on where you are in the world, that preference can change. The meaning of colors carries deep psychological, anthropological, and cultural influences. For instance, black is traditionally used in Mediterranean countries ... Read more
As a communication agency, at Adhoc we have always been aware of the importance of the Internet and everything it brings to society—especially in times like the coronavirus pandemic. Today, the Internet can be compared to the Library of Alexandria, as it serves as a reference point where information of all kinds is within everyone’s ... Read more
We love sharing our latest projects because seeing our clients’ satisfaction is, without a doubt, our greatest reward. This time, our client was someone very special—a kitesurfing enthusiast who wanted to launch his own online store to offer trusted products that bring him joy, while sharing his expertise in this sport. Watersports placed full trust ... Read more
The social network most dedicated to the professional world—with the largest number of users globally and the highest reputation—is LinkedIn. LinkedIn is undoubtedly the balcony of businesses and professionals who want to advance their careers. In addition to being a tool for discovering new job opportunities and building connections with others in your field, this ... Read more
If there’s one thing that defines the web design and development services we offer at Agencia Adhoc, it’s that we create custom websites—tailored to the specific needs of each client—and we share our expertise to help them achieve the best possible results. That’s why, when a client visits our agency and tells us about their ... Read more
The state of emergency we’re currently living through has highlighted creativity in many forms. People are sharing memes filled with humor, homemade motivational videos, neighbors playing bingo from their balconies, or exercising together across rooftops. As the saying goes, “when the shoe pinches, ingenuity sharpens.” And graphic design hasn’t lagged behind. This time, creativity comes ... Read more
The great unknown for many users—and yet the part designed specifically for them when Agencia Adhoc creates a website—is web usability. What is web usability? When we visit a website, we expect to find information, a shopping cart, or the services offered clearly displayed. We also expect navigation to be simple and for the user ... Read more